Description

Alessi is an iconic Italian design brand that brings art, poetry and excellence to everyday objects. Since its founding in 1921, Alessi has become a leader in the design industry. By mediating between the most interesting expressions of global creativity and the public, Alessi has built an ecosystem of everyday objects capable of fulfilling dreams and satisfying the public’s desires.

Juicy Salif is an iconic juicer designed by Philippe Starck in 1990, considered a classic example of the innovation brought by the designer. It is said that Starck was inspired by the octopus he was eating by the sea in Italy to draw on the paper tablecloth a first sketch of a simple but striking object for squeezing lemons, an object that quickly became a worldwide success and, To this day, it remains an icon for its revolutionary and innovative design.